WNBK to KYW- News Media Reaction

TV Guide Ad for a Sunday, February 19th, 1956 CBS/TV 8 showing of "The Honest Man" starring Jack Benny and Zsa Zsa Gabor on GE Theater with Ronald Reagan..Incidentally, this program is currently part of a 40-show Jack Benny DVD set from Mill Creek Entertainment.


TV Guide Ad for what was the last Movie shown on Channel 3 as WNBK Sunday Night February 12, 1956 at 11PM



KYW-TV 3 sign-off by Gordon Ward from 1956..Not long after the move from Philadelphia..Notice the Catchy Jingle just before the sign-off..KYW was at 815 Superior Avenue at this time..The sign-off was probably on a Saturday night-Sunday Morning. While this is now on the Internet Archive, I'd like to thank Jerry Immel of Atlanta for sharing this clip..He has many others which I'd like to introduce over time..Just click on the player to listen..

In the next couple of articles I'd like to look at News Media reaction to the NBC/Westinghouse 1956 swap in the form of two articles from Radio/TV writers Art Cullison of the Akron Beacon Journal and Stan Anderson of the Cleveland Press..First up:Art Cullison

KYW COMES TO OHIO
WTAM, WNBK Lineusps Revamped

By Art Cullison,
Akron Beacon Journal Radio/TV Writer
Sundsy, February 12, 1956

WTAM and WNBK will officially become KYW and KYW-TV at 11:55 AM tomorrow (2-13-56) as the new owners, Westinghouse Broadcasting Co., shake up the programming lineup but continue to carry NBC radio and television shows.

Here are a few changes coming into effect on KYW Radio this week:

A New farm show will be presented Mondays through Saturdays from 5:30-6 AM. Bill Mayer, the Morning Disk Jockey will be heard from 6-9:30 AM six days a week.

"Mildred and Gloria", a woman's program, will be heard daily from 9:30 to 10:15 AM with NBC's "Weekday" following Mildred Funnell and Gloria Brown.

Mayer will Emcee an Afternoon musical program and Joe Mulvihill will spin platters from 5 to 7:30 PM. "Night Music" will be heard from 10:15 to 1 each evening. The first 75 minutes will stress semi-classical and operetta music. from 11:30 on there will be concert pieces and heavier classics..

(Comment:imagine trying to put heavy classical music on a large AM station today...Or any kind of music for that matter..lol)

By Special Arrangement with the British Broadcasting Co., KYW will present Shakespeare plays every Friday at Midnight. There will be a program of Modern Jazz Saturdays from 1 to 3 PM

At Midnight on Saturdays, KYW will present two-hour symphonies in their entirety. Sunday afternoons there will be a program of sweet popular music hosted by Jerry Liebman,

Dr. Bergen Evans, author and lecturer, will deliver a series of spoken essays "Of Many Things" Sundays at 6:15 PM starting next week, and Dr. Helen Parkhurst, child psychologist, will present a recorded series on juvenile delinquency and child development problems Sundays at 7 PM.

And here are some changes for KYW TV:

Tom Haley will Emcee "Morning Surprise" daily at 9 (AM) There will be remote telecssts from spots around Cleveland, interviews, and news.

"The Big R," a series of live and filmed programs discussing the national education problem and Cleveland in particular, will be seen Saturdays at 2:30 PM. "Juvenile Justice" a "live" show in which guest judges hold simulated court trials for Juvenile offenders will be seen Sundays at 10:30 AM..

Cleveland TV Guide Listings
Saturday, February 18, 1956

KYW-3 NBC

9AM Movie-TBA
10AM Children's Corner-With Pittsburgh's Josie Carey and Fred Rogers (Later Misterogers)
10:30 Pinky Lee
11AM Fury
11:30 Paul Winchell-Jerry Mahoney
Noon-Choose Up Sides-Gene Rayburn
12:30 Mr. Wizard-Don Herbert
1PM Film Short
1:30 Top Ten Dance Party
2:15 Film Short
2:30 The Big R-Education (DEBUT)
3PM Pro Basketball-NBA-Fort Wayne Pistons at Syracuse Nationals (Syracuse won 85-84)
Lindsay Nelson/Curt Gowdy
5PM Film Short
5:30 Zoo Parade-Marlim Perkins
6PM Ramar of the Jungle
6:30 Death Valley Days
7PM Racket Squad
7:30 Big Surprise-Game
8PM Perry Como
9PM Academy Award Nominations for 1955.
10:30 Your Hit Parade
11PM News-Tom Field
11:05 Movie-Close-Up
12:15 News

WEWS-5 ABC

8:55 News
9AM Fun Farm
10AM Movie-Man From Guntown
10:45 Green Thumbs-Gardening
11AM Western Reserve Univ. Telecourse
11:30 Enjoy Yourself-Variety
11:45 Film Short
Noon Mr. Jupiter-ABC
12:30 Variety Show-Jenkins
1PM Movie-Danny Boy
2PM Bandstand-Phil McLean
4PM Texas Jim-Jim Breslin Movie:A Lawman Is Born
5:15 Film-IUE (no idea what this is)
5:30 Film-Gardening
6PM Dollar A Second-ABC Friday 9PM
6:30 Masquerade Party-ABC Wed. 9PM
7PM Lights, Camera, Questions-Quiz
7:30 Lone Ranger-SPECIAL-Hour featuring the Lone Ranger's origin story
8:30 Ozark Jubilee-Red Foley (usually 90 minutes, 30 minutes this week)
9PM Lawrence Welk
10PM Life Begins at 80
10:30 I Led Three Lives
11PM Lone Wolf-Syndicated
11:30 Movie-Dreams Never Lie-Actually a Drama Anthology episode-"Revlon Mirror Theater"-Listed as a "Movie"
Midnight-Movie-The Black Widow
1AM News

WXEL-8 CBS

9:30 Captain Kangaroo
10:30 Winky Dink
11AM Andy's Gang-Andy Devine
11:30 Tales of the Texas Rangers
Noon Big Top
1PM Lone Ranger
1:30 Captain Midnight
2PM Film Short
2:30 National Crime Prevention
3PM Teen Press-Maggie Wulff
3:20 Film Short
3:30 Humbard Family
4PM Wrestling
4:30 Jalopy Derby
5PM Sky King
5:30 Buffalo Bill Jr.
6PM Hopalong Cassidy
6:30 Annie Oakley
7PM Gene Autry-COLOR
7:30 Beat The Clock-Guest-Jackie Gleason
8PM Jackie Gleason (Honeymooners)
8:30 Stage Show-Elvis Presley is among the guests
9PM Two For The Money
9:30 It's Always Jan
10PM Gunsmoke
10:30 Damon Runyon Theater
11PM Movie-Shape of Things to Come
12:30 Movie-TBA

WFMJ-21 Youngstown-NBC

10AM Children's Corner-With Pittsburgh's Josie Carey and Fred Rogers (Later Misterogers)
10:30 Pinky Lee
11AM Fury
11:30 Paul Winchell-Jerry Mahoney
Noon Wooly West
1PM Joe Palooka
1:30 Frankie Laine Show
2PM Teen Party-Ted Conner
3PM Pro Basketball-NBA-Ft. Wayne/Syracuse
5PM Horse Racing-Widener Handicap
5:30 Best of the (Little) Rascals
7PM The Rumpus Room
7:30 Big Surprise-Game
8PM Perry Como
9PM Academy Award Nominations for 1955.
10:30 Your Hit Parade
11PM News/Sports
11:10 Movie-The Limping Man
12:30 Film Short

WKBN 27 CBS/ABC Youngstown

9:30 Captain Kangaroo
10:30 Winky Dink
11AM Western Theater
Noon Big Top
1PM Roy Rogers
2PM The Plainsman
3PM College Basketball-Illinois/Michigan State-Jack Drees
4:45 Cartoon Classics
5PM Hopalong Cassidy
6PM Juke Box
6:30 Sports-Don Gardner
6:40 News
6:50 The Ohio Story-A Day With The Fishing Fleet-Narrator:Nelson Olmsted
7PM Masquerade Party-ABC
7:30 Beat The Clock-Guest-Jackie Gleason
8PM Jackie Gleason (Honeymooners)
8:30 Stage Show-Elvis Presley is among the guests
9PM Two For The Money
9:30 TV Reader's Digest-ABC Monday 8PM
10PM Gunsmoke
10:30 Bowling
11:30 Wrestling

WAKR-49 Akron ABC

Noon-Movie-Galloping Romeo
1PM Movie-Texas Pioneers
2PM Movie-TBA
3:30 Movie-Border Feud
4:30 Movie-Four Faces West
6PM Movie-Louisiana
7PM The Hunter-Syndicated
7:30 Lone Ranger-SPECIAL-Hour featuring the Lone Ranger's origin story
8:30 Ozark Jubilee-Red Foley (usually 90 minutes, 30 minutes this week)
9PM Lawrence Welk
10PM Movie-Good Time Girl
11:30 Movie-Fog Island

Next:Stan Anderson's Cleveland Press Article, Radio Schedules of the time from Cleveland/Akron/Canton, Very rare KYW-1100 Audio from the period..